Project Description
Peak Physique Fitness in Troy Michigan came to me because they needed a new website built. Their old website was outdated, wasn’t able to be updated, and didn’t have a way for potential leads to easily contact them. It also didn’t rank well due to its age and lack of search engine optimization. The old website also was not optimized to be viewed on mobile phones. They wanted a website that could be updated, host blogs, and bring in more qualified leads.
We launched the website within 30 days of getting their domain transferred and hosting set up. The new website was built to better rank, be modernized, and have the ability for people to submit forms through it. Almost immediately we saw an increase in submissions through the easier-to-navigate website. As we continue to work on blog posts we continue to see their rankings in Google rise, for a multitude of keywords. Where we used to only rank for their business name and a few other keywords, we now rank on the first five pages of Google for over 20 valuable local keywords.
Where they used to never get clients through their website, they are receiving form submissions and qualified leads every month, and closing more deals than they had even before the pandemic.
I have written over 130 blogs for their website, and it has become a spot for their clients, both current and potential, to get more information about Peak Physique, and the services they offer.
We have been averaging a 50% increase in traffic for the last three years.
We recently launched a monthly email to help encourage potential, and old clients to sign back up for training. We’ve been averaging an open rate of 50%, and have increased website traffic because of these campaigns.
Skills
Website Design and Development, Content Creation, SEO, Paid Marketing, Email Marketing
Client
Peak Physique
Completed Date
Current Client
Location
Troy, MI